Chronicles of Summer Startup Accelerator Experience, Insights, and Projects

Sadly, I had to miss Day 8 of class since it was the day of my managerial accounting final. To those who are either: A) Great at accounting or B) Not in the business school, you’ll think it’s a completely trivial and not worth taking the day off to prepare for the final, but to everyone else whose ever taking financial or managerial accounting, you know the pain. Even the 10% who do well in class bitch and moan because of how difficult the course is. Perhaps it’s going to the business school that has the #1 program in the country?

This 3-week online intensive course was no different. The past week I have been sleeping at 5 AM and waking up at 8:30 AM. I had to take the day off since I needed to take my Exam 3 in the morning and my Comprehensive Final in the afternoon. I’m glad to report it was totally worth it. I got a B! This is below par for me, but considering my goal was to pass and get credit at UT, I feel pretty damn good!

While waiting outside the exam room, my heart began pounding. I feared failing. I was taking this summer intensive course and was actually fearful of failing. If I failed, then I wasted all my money and time. The pain in my chest prompted me to my go to for calming myself: meditation.

As I sat in the chair, I closed my eyes, slowed my breathing until my chest stopped rising and lowing. I began breathing with my diaphragm. I slowed my heart rate. I began to visualize answering every question. I saw myself checking my grades and rejoicing. I felt so present. It was like a dream, but I wasn’t sleeping and in full control. It was the most serene I’ve felt in years.

I took the test, and it went very similar to how I visualized. There is true power in meditation and visualization. When you’re stressed and feeling strung out, STOP. Take the time to sit, breath, and be present.

Now that it’s all over I literally feel like a weight has been lifted. Time feels unlimited, and I have freedom again. I was literally jumping and running up and down the streets of New York. I had a spring in my step. I finally could CHOOSE to sleep or stay up. It’s truly liberating to accomplish and achieve something. It’s an addicting feeling and I never want it to end.


Craft Coffee Project

Now that I have time to burn, I’m spending it working on the Craft Coffee project we were given. Our presentation is on Monday and I’ll probably be working with the team this weekend to synthesize it into edible, effective chunks to deliver to the Craft Coffee team.

Today Sam, Devante, and I will be going to Starbucks and doing some customer development and research for Craft Coffee.

1. Do you brew your own coffee.
2. Do you have a problem with brewing your own coffee?
3 can you tell us a story about the last time you went to buy coffee
(people will naturally highlight their pain points)
4. What would be your ideal solution?
After that, we pitch craft coffee and see if they’re interested enough to
give us their email. (In this case, their email is a form of currensy
proving demand)

– Those are the basic questions, and we’ll be adding on as the conversations go on. We will add more questions more specific to gifting coffee.

Additionally, I’ll be asking the Craft Coffee team for a sample box so I get better understand the experience of the recipient. There has to be some disconnect between the communication and the experience if people aren’t raving about it and sharing it. For Seth Godin fans, I’m trying to turn Craft Coffee into a Purple Cow.

If possible, I want to screencast my girlfriend going through the site and gifting coffee and if possible, getting others as well. I think this will yield the most results. Any bottlenecks in the process should be found here.


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